Ayubia Festival (Mela) Video
This folk festival known as Ayubia Mela was organised by Tourism Corporation Khyber-Pakhtunkhwa (TCKP), where the artists displayed their traditional folk music and dances in pavilions of their provinces. Ayubia festival also reduce the gape between all types of artists and attracted tourists to visit Pakistan. All the national as well as local artists are present in these festivals, if these types of festivals are continued in these region than it not create a lot of jobs for local and national artists but encourage their products to international market.
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People from different regions are participated in these mela/festival and these types of festivals encourages the local and national handcrafts in international markets.